This grant aims to fund a national public marketing campaign in South Africa to combat the demand for illicit wildlife products, focusing on rhino horn, elephant ivory, and other trafficked flora and fauna. The campaign will highlight the cultural and natural heritage value of these species while educating the public on the importance of preserving them. Grantees will be responsible for designing and implementing the media campaign across various outlets, translating content into local languages, and monitoring the campaign’s reach and effectiveness. Applications should be submitted via email to PretoriaGrants@state.gov by May 31, 2019.
Opportunity ID: 314247
General Information
| Document Type: | Grants Notice |
| Funding Opportunity Number: | DOS-PTA-201911 |
| Funding Opportunity Title: | Protecting SA heritage & reducing demand for wildlife |
| Opportunity Category: | Discretionary |
| Opportunity Category Explanation: | – |
| Funding Instrument Type: | Grant |
| Category of Funding Activity: | Other (see text field entitled “Explanation of Other Category of Funding Activity” for clarification) |
| Category Explanation: | Public Diplomacy |
| Expected Number of Awards: | 1 |
| Assistance Listings: | 19.040 — Public Diplomacy Programs |
| Cost Sharing or Matching Requirement: | No |
| Version: | Synopsis 2 |
| Posted Date: | Mar 26, 2019 |
| Last Updated Date: | Apr 01, 2019 |
| Original Closing Date for Applications: | May 31, 2019 |
| Current Closing Date for Applications: | May 31, 2019 |
| Archive Date: | Jun 30, 2019 |
| Estimated Total Program Funding: | $30,000 |
| Award Ceiling: | $30,000 |
| Award Floor: | $15,000 |
Eligibility
| Eligible Applicants: | Public and State controlled institutions of higher education Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education Nonprofits that do not have a 501(c)(3) status with the IRS, other than institutions of higher education Private institutions of higher education |
| Additional Information on Eligibility: | – |
Additional Information
| Agency Name: | U.S. Mission to South Africa |
| Description: |
The Public Affairs Section of the U.S. Embassy South Africa of the U.S. Department of State announces an open competition for organizations to submit applications to carry out a coordinated national public marketing campaign for audiences in South Africa for illicit wildlife products, with a particular focus on rhino horn and elephant ivory, as well as pangolins, vultures, and other trafficked flora and fauna. The campaign would focus on the historic South African cultural and natural heritage value of these threatened/endangered species as shown through literature, song, art, storytelling, etc., while deglamorizing/devaluing horn and ivory as mere keratin/dentine. As demand for these products is sometimes defended as a traditional cultural practice or right, this campaign recognizes these animals as part of South Africa’s living heritage, valuable natural resources, and draw for eco-tourism. The campaign, which highlights the importance of respecting and protecting South Africa’s traditional, natural and modern heritage, should be translated into multiple South African languages. Messages might follow these lines:
• South Africa’s rich cultural and natural heritage is part of its national identity. These animals have always been part of its history, let’s ensure they remain so.
• South Africa’s cultural & natural heritage is important to us, our ancestors, our children & future generations. Please don’t buy items (gifts, household goods, jewelry, medicine) that lead to killing.
The grantee would be responsible for designing a national media campaign, including identifying appropriate media outlets (both national and local), developing content (e.g. media spots, op eds., etc.), translating the content, as appropriate, into local languages, negotiating placements (including timing and frequency of air time for broadcast spots as well as placements in newspapers and on appropriate social media sites) and monitoring, quantitatively as well as qualitatively, the campaign’s reach/footprint in South Africa.
Please follow the instructions in the full notice.
Please disregard the note on the forms page, “If you are applying for a grant, please complete and submit your application using Grants.gov Workspace.” Applications should be emailed to PretoriaGrants@state.gov.
|
| Link to Additional Information: | Public Diplomacy Funding Opportunities |
| Grantor Contact Information: | If you have difficulty accessing the full announcement electronically, please contact:
Mark L Dobson
PAS Management Specialist Phone 01127124314640 Email:PretoriaGrants@state.gov |
Version History
| Version | Modification Description | Updated Date |
|---|---|---|
| Description updated. | Apr 01, 2019 | |
| Mar 26, 2019 |
DISPLAYING: Synopsis 2
General Information
| Document Type: | Grants Notice |
| Funding Opportunity Number: | DOS-PTA-201911 |
| Funding Opportunity Title: | Protecting SA heritage & reducing demand for wildlife |
| Opportunity Category: | Discretionary |
| Opportunity Category Explanation: | – |
| Funding Instrument Type: | Grant |
| Category of Funding Activity: | Other (see text field entitled “Explanation of Other Category of Funding Activity” for clarification) |
| Category Explanation: | Public Diplomacy |
| Expected Number of Awards: | 1 |
| Assistance Listings: | 19.040 — Public Diplomacy Programs |
| Cost Sharing or Matching Requirement: | No |
| Version: | Synopsis 2 |
| Posted Date: | Mar 26, 2019 |
| Last Updated Date: | Apr 01, 2019 |
| Original Closing Date for Applications: | May 31, 2019 |
| Current Closing Date for Applications: | May 31, 2019 |
| Archive Date: | Jun 30, 2019 |
| Estimated Total Program Funding: | $30,000 |
| Award Ceiling: | $30,000 |
| Award Floor: | $15,000 |
Eligibility
| Eligible Applicants: | Public and State controlled institutions of higher education Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education Nonprofits that do not have a 501(c)(3) status with the IRS, other than institutions of higher education Private institutions of higher education |
| Additional Information on Eligibility: | – |
Additional Information
| Agency Name: | U.S. Mission to South Africa |
| Description: |
The Public Affairs Section of the U.S. Embassy South Africa of the U.S. Department of State announces an open competition for organizations to submit applications to carry out a coordinated national public marketing campaign for audiences in South Africa for illicit wildlife products, with a particular focus on rhino horn and elephant ivory, as well as pangolins, vultures, and other trafficked flora and fauna. The campaign would focus on the historic South African cultural and natural heritage value of these threatened/endangered species as shown through literature, song, art, storytelling, etc., while deglamorizing/devaluing horn and ivory as mere keratin/dentine. As demand for these products is sometimes defended as a traditional cultural practice or right, this campaign recognizes these animals as part of South Africa’s living heritage, valuable natural resources, and draw for eco-tourism. The campaign, which highlights the importance of respecting and protecting South Africa’s traditional, natural and modern heritage, should be translated into multiple South African languages. Messages might follow these lines:
• South Africa’s rich cultural and natural heritage is part of its national identity. These animals have always been part of its history, let’s ensure they remain so.
• South Africa’s cultural & natural heritage is important to us, our ancestors, our children & future generations. Please don’t buy items (gifts, household goods, jewelry, medicine) that lead to killing.
The grantee would be responsible for designing a national media campaign, including identifying appropriate media outlets (both national and local), developing content (e.g. media spots, op eds., etc.), translating the content, as appropriate, into local languages, negotiating placements (including timing and frequency of air time for broadcast spots as well as placements in newspapers and on appropriate social media sites) and monitoring, quantitatively as well as qualitatively, the campaign’s reach/footprint in South Africa.
Please follow the instructions in the full notice.
Please disregard the note on the forms page, “If you are applying for a grant, please complete and submit your application using Grants.gov Workspace.” Applications should be emailed to PretoriaGrants@state.gov.
|
| Link to Additional Information: | Public Diplomacy Funding Opportunities |
| Grantor Contact Information: | If you have difficulty accessing the full announcement electronically, please contact:
Mark L Dobson
PAS Management Specialist Phone 01127124314640 Email:PretoriaGrants@state.gov |
DISPLAYING: Synopsis 1
General Information
| Document Type: | Grants Notice |
| Funding Opportunity Number: | DOS-PTA-201911 |
| Funding Opportunity Title: | Protecting SA heritage & reducing demand for wildlife |
| Opportunity Category: | Discretionary |
| Opportunity Category Explanation: | – |
| Funding Instrument Type: | Grant |
| Category of Funding Activity: | Other (see text field entitled “Explanation of Other Category of Funding Activity” for clarification) |
| Category Explanation: | Public Diplomacy |
| Expected Number of Awards: | 1 |
| Assistance Listings: | 19.040 — Public Diplomacy Programs |
| Cost Sharing or Matching Requirement: | No |
| Version: | Synopsis 1 |
| Posted Date: | Mar 26, 2019 |
| Last Updated Date: | Mar 26, 2019 |
| Original Closing Date for Applications: | – |
| Current Closing Date for Applications: | May 31, 2019 |
| Archive Date: | Jun 30, 2019 |
| Estimated Total Program Funding: | $30,000 |
| Award Ceiling: | $30,000 |
| Award Floor: | $15,000 |
Eligibility
| Eligible Applicants: | Public and State controlled institutions of higher education Nonprofits that do not have a 501(c)(3) status with the IRS, other than institutions of higher education Private institutions of higher education Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education |
| Additional Information on Eligibility: | – |
Additional Information
| Agency Name: | U.S. Mission to South Africa |
| Description: |
The Public Affairs Section of the U.S. Embassy South Africa of the U.S. Department of State announces an open competition for organizations to submit applications to carry out a coordinated national public marketing campaign for audiences in South Africa for illicit wildlife products, with a particular focus on rhino horn and elephant ivory, as well as pangolins, vultures, and other trafficked flora and fauna. The campaign would focus on the historic South African cultural and natural heritage value of these threatened/endangered species as shown through literature, song, art, storytelling, etc., while deglamorizing/devaluing horn and ivory as mere keratin/dentine. As demand for these products is sometimes defended as a traditional cultural practice or right, this campaign recognizes these animals as part of South Africa’s living heritage, valuable natural resources, and draw for eco-tourism. The campaign, which highlights the importance of respecting and protecting South Africa’s traditional, natural and modern heritage, should be translated into multiple South African languages. Messages might follow these lines:
• South Africa’s rich cultural and natural heritage is part of its national identity. These animals have always been part of its history, let’s ensure they remain so.
• South Africa’s cultural & natural heritage is important to us, our ancestors, our children & future generations. Please don’t buy items (gifts, household goods, jewelry, medicine) that lead to killing.
The grantee would be responsible for designing a national media campaign, including identifying appropriate media outlets (both national and local), developing content (e.g. media spots, op eds., etc.), translating the content, as appropriate, into local languages, negotiating placements (including timing and frequency of air time for broadcast spots as well as placements in newspapers and on appropriate social media sites) and monitoring, quantitatively as well as qualitatively, the campaign’s reach/footprint in South Africa.
Please follow the instructions in the full notice.
|
| Link to Additional Information: | Public Diplomacy Funding Opportunities |
| Grantor Contact Information: | If you have difficulty accessing the full announcement electronically, please contact:
Mark L Dobson
PAS Management Specialist Phone 01127124314640 Email:PretoriaGrants@state.gov |
Related Documents
Folder 314247 Full Announcement-DOS-PTA-201911 -> Budget template.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> SF 424A.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> SF 424B.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> Applicant Organizational Information Sheet.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> Results Framework.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> SF424.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> Award Proposal Template.pdf
Folder 314247 Full Announcement-DOS-PTA-201911 -> DOS-PTA-201911 Protecting SA heritage.pdf
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